Wellness Marketing Powered by IDM
Last updated: 23/11/2025
Wellness Marketing Powered by IDM is committed to providing quality services to you. This policy outlines our ongoing obligations in respect of how we manage your Personal Information.
We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth). The APPs govern the way we collect, use, disclose, store, secure and dispose of your Personal Information.
A copy of the Australian Privacy Principles may be obtained from the Office of the Australian Information Commissioner at https://www.oaic.gov.au/privacy/australian-privacy-principles
What is Personal Information and why do we collect it?
Personal Information is information or an opinion that identifies an individual. Examples include names, addresses, email addresses and phone numbers.
We collect Personal Information in many ways including:
• interviews and correspondence
• telephone calls and emails
• via our website and your website
• media and publications
• publicly available sources
• cookies and tracking
• third-party platforms
We cannot guarantee the policies of third-party websites or links.
Cookies
Cookies are small pieces of data stored on your device. They help us improve your website experience and track usage patterns.
Information We Collect and Use
We collect several types of information for the purpose of providing and improving our services.
Personal Data
When using our services, we may request personally identifiable information including, but not limited to:
• first and last name
• email address
• phone number
• business name
• website URL
• postal address
• information you submit via forms
• data about how you use our website
• technical information such as IP address, browser data and device details
• marketing and communication preferences
• photos and videos used for marketing (with consent)
We may use your Personal Data to send newsletters, marketing material or promotional content. You may opt out at any time.
We collect your Personal Information primarily to deliver our services, support clients and manage marketing communications. Secondary uses may occur where reasonably expected.
When collecting Personal Information, we will explain why it is needed and how it will be used where appropriate.
Tracking & Cookies Data
We use cookies and tracking tools to monitor activity and improve functionality. You may choose to refuse cookies, though some site features may not work effectively.
Types of cookies we use include:
• Session Cookies
• Preference Cookies
• Security Cookies
Use of Data
Wellness Marketing Powered by IDM may use collected data to:
• provide and maintain services
• notify you of service changes
• allow participation in interactive features
• provide customer support
• gather analytics to improve services
• monitor system usage
• detect and address technical issues
• send news, updates and offers (unless you opt out)
Legal Basis for Processing Under GDPR
If you are located in the EEA, our legal basis for processing your data depends on the specific context in which it is collected.
Sensitive Information
We will only use sensitive information:
• for its primary purpose
• for a directly related secondary purpose
• with your consent
• or where required by law
Third Parties
Where reasonable, we collect information directly from you. Sometimes third parties provide information; we take steps to ensure you are aware when this occurs.
We may engage third-party service providers for analytics, marketing, payment processing or operational support. They only access your data to perform assigned tasks and must not use it otherwise.
Analytics Tools We Use
We may use analytics and advertising tools, including:
• Google Analytics
• Google Ads
• Facebook/Meta
• Twitter
• Zoom
• Slack
• Google Meet
• WhatsApp
Each provider has its own privacy policy and data practices.
Disclosure of Personal Information
Your Personal Information may be disclosed:
• with your consent
• when required or authorised by law
Security of Personal Information
Your Personal Information is stored securely. When no longer needed, we will take reasonable steps to destroy or de-identify it unless required to retain it for legal purposes (minimum seven years).
Access to Your Personal Information
You may request access to your Personal Information at any time. Identification may be required. We do not charge for access requests but may charge administrative fees for copies.
Maintaining Accurate Information
We take reasonable steps to ensure your Personal Information is accurate and up-to-date. Please contact us if updates are needed.
Policy Updates
This Privacy Policy may be updated periodically. The latest version will always be available on our website.
Payments
We may use third-party payment processors such as Stripe or PayPal. We do not store payment card details.
Processor privacy policies:
- Airwallex – https://careers.airwallex.com/privacy-policy/
- Pinch Payments: https://getpinch.com.au/legal/privacy
- Stripe: https://stripe.com/au/privacy-center/legal
- PayPal: https://www.paypal.com/webapps/mpp/ua/privacy-full
Links to Other Sites
Our services may contain links to external sites. We are not responsible for their content or privacy practices. Please review their policies before use.
Children’s Privacy
We do not knowingly collect information from individuals under 18. If a child provides Personal Data, please contact us.
Privacy Policy Complaints and Enquiries
If you have any questions or complaints, please contact us:
Wellness Marketing Powered by IDM
Email: info@wellnessmarketing.com.au
Phone: 0403 334 033
